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Profitability vs Sustainability: Finding the Actual Equilibrium

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carbonfloor

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Nov 23

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The author spends an unhealthy amount of time thinking about unit economics, carbon markets, and why most “strategic plans” are just wishful thinking with better fonts.

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Fun fact: Every photo on the Carbon Floor website is taken by the same human responsible for the opinions. Blame is nicely centralized.
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emissionreduction

Profitability vs Sustainability: Finding the Actual Equilibrium